PLAN. PROMOTE. FULFILL WITH SATISFACTION. SUCCEED!

Planning, designing, creating, building, and managing a website and online-marketing for the Web and mobile devices requires a lot of time, thought, consideration, creativity, and resources. Most small business owners underestimate the time and effort that will be required, even when you work with experts who will do most of the heavy lifting. 

There is A Lot to Consider...
Here is a list of just some essential topics to be handled when developing your Web presence, promoting your business, and selling your offerings online.
​
Business Growth Planning:

• Do you have a Business Plan?
• Does your business have a Marketing Plan or a Sales Strategy document?
• Have you envisioned how your sales activities would align and coordinate with online marketing?

Online Promotion and Marketing:

• Have you considered your online marketing as an integral part of your overall business-growth plan? Have you considered how a website, e-mail campaigns, search engine optimization, blogging, etc., will align with your brick-and-mortar marketing?
• It's widely understood and accepted today that selling and buying just ain't what it used to be! Now it's a buyer's market in virtually every way that matters. Today, prospective customers go through at least four stages of a buying process... 
  (1) Awareness and Interest: The buyer realizes that he has a problem or desire and wants to understand whether a solution can be home-grown, self-managed, purchased as a "turn-key" solution or out-sourced. He says, "I think I'll Google it," or, "I wonder if someone or a blog I know already understands my dilemma (or scenario) and can provide me with some background?"
  (2) Discovery and Learning: The buyer gathers information about the problem or focus of their desire and learns enough to become a "pseudo-expert."
  (3) Evaluation: The buyer explores and assesses differing solutions and options for addressing and/or solving their problem or desire.
  (4) Purchase Decision-making: The buyer is prepared to make a purchase decision and will undergo an intellectual, psychological, and emotional process of selecting from among the range of possible providers and vendors.
  Last, but not least, there is a fifth stage in the buyer's journey that is too-often forgotten...
  (5) Loyal-Customer Evangelism: Word of mouth and business by referral marketing campaigns are highly cost-effective and arguably the most powerful ways to grow a business! (For example, scroll to the bottom of our Team & Affiliates page, and check-out our affiliate, Expect Referrals!)
• So, are you prepared to provide information and compelling ideas to prospective customers as they embark along the various phases of the buyer's journey? So that, when they end their journey, they trust you and want to bring you their business? Are you aware of tools and technologies that can be leveraged to automate online referral marketing and word-of-mouth campaigns? Don't worry... That's why we're here to provide your small business with world-class cost-effective solutions to get the job done!

Is your business active in Internet social media communities? Do you have an online following or community of enthusiasts yet? 

• Do you host a blog for your prospective and current customers? Studies show that routine blogging with information geared to your audience and embedded with search engine-friendly keywords is one of the greatest boons to boosting your online presence and search engine rankings.
• Do you have a page on Facebook? A profile on LinkedIn? A Google+ profile? A Twitter feed? An Instagram account? A Pinterest page?
• Do you already have a contact list of prospective customers with e-mail addresses? How well organized is that information?
• Do you have information about your business and industry that can interest prospective customers?
• Are you active in the community or region in a way that can create goodwill for your business online?
• Where will you find the time to breathe life into your Web-presence on an on-going basis? We can help!

Website Planning, Design, Creative, Production, and Management:

• Do you already have copyright-free electronic photo images promoting your business?
• Do you already have text written about your business?
• Does the text about your business tell a story that will effectively engage your prospective customers?
• Does the text about your business have keywords and phrases included that your prospective customers are referring to when they use search engines to solve their problems?
• Who will administrate, update, and manage your website? Where will you host your website? Who easy, how difficult will your website be to manage and update? When will you find the time?
• Do you need training to manage and update your website?

Online Sales / E-Commerce:

• How many products and/or services will you promote and sell? How will the data/information about those products and/or services get entered or uploaded into an online store?
• Are you prepared to handle financial transactions online and to-and-from your bank account?
• Are there any special tax concerns when you sell your products online?
• Are there any special shipping charge concerns when you sell your products online?

Hang in There! We've Got Your Back!
Please, don't be daunted. We will partner with you to take-on these issues in stride. Over time, with a commitment to keep it simple yet valuable, and with care and attention, we will stay the course and generate results of which you can be proud and you can count as a return on your investment and money in the bank!

Contact SYBR Ventures today!